SEO Ranking and Heading Tags 2021

So, What Are Heading Tags?

Heading tags can be described as a content outline. Each heading tag represents the importance of the context. The main tag is the H1, which stands for Heading 1. From there the next tag is H2, and each heading tag decreases in font size and importance the higher the number goes. H1 is used for the title of the blog, and the next H2, which could be considered the subtitle or first main category. A helpful way to organize your content and create heading tags is to label your content using a bullet list.

Page titles (also known as <title>) and Heading 1 (as known as <h1>) should describe your content. The difference between the two is that a page title tag does not show on your page, just on the Google search results and the top of your web browser. H1 tags will appear at the top of your page content.

Why are Heading Tags Important?

1. SEO Boost

H1 tags are the most important for Search Engine Optimization, even though page titles are what appears on Google. Search engines will find your main content topic through your H1. So, heading tags that are most similar to what people search for and is the content that will appear on their search results. Word your H1 tags in a way that gives your page a better chance at ranking high on Google. Of course, your overall content should be well written and structured.

2. Organized Content 

The structure of your content is important since it helps keep people on your page longer once your article is clicked on. Have you ever clicked on a search result only to find yourself going back to the search results because it looked too wordy and didn’t have any structure to find what you were searching for? That is why every article should have a structure to encourage people to stay on your page longer. Make sure you make your content present at a glance. Most people quickly scan your page to find what they are searching for. 

3. Enhances Readability and Accessibility

Organized content should be paired with readability. If your content is organized but hard to understand then people will not continue reading your content. You want to keep the focus and attention of the reader. Descriptive and helpful heading tags give the structure to guide your reader through the content on your page. It is useful for all readers to get through your content, even those who are visually impaired. Create headings that are specific to your page content and help your SEO page ranking.

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